Home  ›  World History  ›  World War II  ›  Women in the Factories

World War II · The American home front, 1941–1945

Rosie the Riveter: Women in the War Factories

With millions of men in uniform, America turned to its women to build the weapons of war. More than six million women took jobs for the first time, riveting bombers, welding ships and loading shells. Their work helped make the United States the “arsenal of democracy” and changed American life for good.

We Can Do It! poster by J. Howard Miller, 1943

“We Can Do It!” J. Howard Miller’s 1943 poster for Westinghouse

Quick facts

Women war workers at a glance

WhenDecember 1941 to August 1945, peaking in 1944
How manyWomen’s workforce grew from about 12 million (1940) to about 18 million (1944); roughly 6 million joined
WhereAircraft plants, shipyards, ordnance and ammunition plants, steel mills, auto plants converted to tanks and trucks
WhoWives, mothers, teenagers and grandmothers; white, Black, Latina, Asian American and Native American women
PayFar better than prewar “women’s jobs,” but on average only about 60% of men’s factory pay
ChildcareFederal Lanham Act centers, plus round-the-clock Kaiser centers in Portland
Symbol“Rosie the Riveter,” from a 1942 hit song, Norman Rockwell’s 1943 cover, and the “We Can Do It!” poster
The big picture in 30 seconds

Why women in the factories mattered

6 million+

women entered the workforce during the war

310,000

women in U.S. aircraft plants in 1943

1 in 3

American workers was a woman by 1945

3,000+

federally funded child care centers

The manpower crisis

Why America needed its women

When Japan attacked Pearl Harbor on December 7, 1941, the United States had a small army and factories that were still making cars, refrigerators and radios. Within months the government ordered tens of thousands of planes, tanks and ships. At the same time the draft and volunteers pulled about 16 million men, and some women, into uniform. Factories faced an impossible math problem: twice the work and far fewer workers.

Before the war, most employers would not hire women for heavy industrial jobs, and many people believed a married woman belonged at home. By 1942 that view could no longer survive the labor shortage. The new War Manpower Commission, created in April 1942, and the Office of War Information launched a nationwide campaign to bring “womanpower” into the plants.

Selling factory work

Posters, newsreels, radio programs and magazine ads told women that war work was patriotic, well paid and something they could learn quickly. Ads compared running a drill press to running a sewing machine and following a blueprint to following a recipe. Local campaigns went door to door. The message was clear: every woman on the assembly line could bring a soldier home sooner.

Woman worker at Douglas Aircraft, 1942
A woman worker at the Douglas Aircraft Company plant, Long Beach, California, 1942. Photo: Alfred T. Palmer, Office of War Information (Library of Congress).
Who answered
Not just young single women
Many of the new workers were married, and about a third had children under 14. Older women came back to work, and high school girls took summer and after-school shifts. Some had worked before in laundries, shops or kitchens and jumped at better-paying jobs.
A symbol is born

The story of Rosie the Riveter

“Rosie the Riveter” began as a song. Written by Redd Evans and John Jacob Loeb in 1942 and made a hit by bandleader Kay Kyser in early 1943, it told of a girl working on the assembly line, “making history, working for victory.” On May 29, 1943, Norman Rockwell put a muscular, red-haired Rosie, rivet gun across her lap, on the cover of The Saturday Evening Post. Overnight Rosie became the face of every woman in war work.

The “We Can Do It!” poster

The most famous image today is the one few people saw during the war. Artist J. Howard Miller made the “We Can Do It!” poster in 1943 for Westinghouse, and it hung in the company’s plants for only about two weeks to boost morale. It was not called “Rosie” at the time. Rediscovered in the early 1980s, it became a worldwide symbol of women’s strength.

The real Rosies

Many women have been linked to Rosie. Rose Will Monroe, a riveter at Ford’s Willow Run bomber plant in Michigan, appeared in a government film about war production. Naomi Parker Fraley, photographed in 1942 at a lathe at Naval Air Station Alameda in California wearing a polka-dot bandana, is now believed to be the likely model for Miller’s poster.

A riveter at Vultee aircraft plant, Nashville, 1943
A real “Rosie” at work on an A-31 Vengeance dive bomber at the Vultee plant in Nashville, Tennessee, 1943. Photo: Alfred T. Palmer, OWI (Library of Congress).
Saturday Evening Post, May 29, 1943
Rockwell’s Rosie
Norman Rockwell painted his Rosie eating a sandwich, rivet gun on her lap and a copy of Mein Kampf under her loafers. The cover toured the country to sell war bonds.
Where they worked

The jobs women did

Women did nearly every job in the war plants. They drove rivets and welded seams, ran lathes, cranes and drill presses, inspected parts, packed parachutes, drafted blueprints and tested engines. Here are the industries that depended on them most.

Women building a B-17F bomber at Douglas Aircraft
Aircraft
Building the bombers
310,000 women by 1943
Douglas, Boeing, Consolidated, Lockheed, Vultee

The aircraft industry hired more women than any other. Women riveted wings, wired instrument panels and installed engines on the B-17, B-24 and C-47. In some West Coast plants women made up nearly half the workforce.

Wendy the Welder at Kaiser
Shipyards
Welding the ships
Kaiser yards in Richmond, CA, and Portland, OR
Liberty and Victory ships, landing craft

“Wendy the Welder” was Rosie’s shipyard sister. Welding replaced slower riveting, and women proved especially good at it. At Henry Kaiser’s Richmond yards about a quarter of the workers were women by 1944.

She
Ordnance
Loading the shells
Women Ordnance Workers, the “WOWs”
Army arsenals and ammunition plants

In ordnance plants women filled shells and bombs, made fuses and packed cartridges. It was exacting and dangerous work with explosives, and the Army recruited them with the slogan “She’s a WOW.”

Production line at the Willow Run bomber plant
Auto industry
Detroit goes to war
Willow Run, Detroit, Flint
Tanks, trucks, jeeps and B-24 bombers

Car production stopped in 1942, and the auto plants switched to weapons. Ford’s giant Willow Run plant turned out a B-24 Liberator about every hour by 1944. Women worked the lines in Detroit’s tank arsenals and engine plants.

Woman with a hand drill on a bomber
Skilled trades
Machinists and inspectors
Lathes, drill presses, milling machines
Quality control and testing

Women trained in a few weeks for skilled jobs that once took years of apprenticeship. Many became inspectors, a key job, since a single bad rivet or weld could bring down a plane or split a ship.

A woman machinist at a shipyard
Steel and heavy industry
Mills, foundries and railroads
Steel mills, rail yards, lumber camps
Crane operators, welders, laborers

Women also went into steel mills, foundries, oil refineries and rail yards, running cranes, cleaning locomotives and hauling heavy loads, jobs few people had imagined women doing before 1942.

Life on the home front

Shifts, safety and a paycheck

War plants ran around the clock. A typical war worker put in a 48-hour week, often six days, on day, swing or “graveyard” shifts. Women wore slacks, sturdy shoes and hair tucked under a snood or bandana so it could not catch in a machine. Then they went home to shop with ration books, cook, clean and care for children, a “double day” that left many exhausted.

The pay gap

War jobs paid much more than the jobs most women could get before the war, such as waitress, store clerk or maid. Still, women usually earned far less than men. In November 1942 the National War Labor Board’s General Order 16 allowed employers to pay women the same as men for the same work, but many plants found ways around it, putting women in lower-paid job categories. Black and Latina women often faced lower pay still.

Average weekly factory pay, about 1944
Menabout $55
Womenabout $31
Approximate national averages for manufacturing workers. A war-plant job still often paid women double what they had earned in service jobs before the war.
A war worker’s week
48 hours, 6 days, 3 shifts
Absenteeism was a constant worry for managers, and no wonder: women also had to stand in line for rationed food and many stores closed before the day shift ended.
Who watched the children?

Childcare for war workers

For working mothers, the biggest problem was childcare. Many relied on grandmothers, neighbors or older children, and newspapers carried stories of “latchkey children” left alone. In 1943 Congress began using Lanham Act funds, first passed to build housing and schools in war-boom towns, to pay for public child care centers. More than 3,000 opened, and they cared for hundreds of thousands of children before the money ended in 1946.

Kaiser’s round-the-clock centers

Shipbuilder Henry J. Kaiser went further. In November 1943 he opened two large child service centers right at the entrances of his Portland, Oregon, shipyards. They stayed open 24 hours a day to match the shifts, had their own nurses, and even sold precooked dinners mothers could take home after work. Kaiser’s Richmond, California, yards ran child centers too. They are still held up as models of employer childcare.

A wartime child care center in Richmond, California
Children at a wartime child development center in Richmond, California, home of the Kaiser shipyards.
First Lady’s cause
Eleanor Roosevelt pushed for childcare
Eleanor Roosevelt urged her husband and industry leaders to provide nurseries, health care and hot meals so mothers could take war jobs without worrying about their children.
Every Rosie

Black, Latina and Asian American women at war

For Black women the war was a double fight: against the Axis abroad and against discrimination at home. In June 1941, after A. Philip Randolph threatened a march on Washington, President Roosevelt signed Executive Order 8802 banning discrimination in defense industries and created the Fair Employment Practice Committee. Enforcement was weak, and Black women were often hired last and given the dirtiest, hottest jobs. But about 600,000 Black women moved into war industry, many leaving domestic service for good. The share of Black working women employed as maids and cooks fell sharply during the war.

Mexican American women took jobs in aircraft plants and shipyards across the Southwest. Chinese American women worked in West Coast shipyards and plants. Even women held in Japanese American incarceration camps made camouflage nets for the Army.

Three Black women welders at a shipyard, 1943
Welders Alivia Scott, Hattie Carpenter and Flossie Burtos wait to weld their first piece of steel at a Baltimore shipyard, 1943 (National Archives).
The Double V
Victory abroad, victory at home
The Black press, led by the Pittsburgh Courier, called for a “Double V” campaign: victory over fascism overseas and over racism in America.
Why it mattered

How women helped win the war

World War II was a war of machines, and the side that built the most machines had the upper hand. By 1944 the United States was producing more weapons than Germany, Japan and Italy combined, and women made up a large part of the workforce that did it. Without them, the factories could not have kept up with the armed forces’ demands while sending millions of men overseas.

~300,000
military aircraft built in the U.S., 1940–1945
2,710
Liberty ships, many welded partly by women
~86,000
tanks from Detroit and other plants
Billions
rounds of ammunition, many loaded by WOWs
Bombers on time
A B-24 every hour
At peak production in 1944, Willow Run rolled out a B-24 Liberator roughly every hour. Thousands of women worked its assembly lines.
Supplying the Allies
The arsenal of democracy
American-made trucks, planes and food also went to Britain and the Soviet Union through Lend-Lease, so women in U.S. plants were helping armies on every front.

“All the day long, whether rain or shine, she’s a part of the assembly line. She’s making history, working for victory.”

“Rosie the Riveter”
Song by Redd Evans and John Jacob Loeb, 1942

Year by year

Women at war work: a timeline

June 25, 1941
Executive Order 8802 bans discrimination by race, creed, color or national origin in defense industries.
Dec. 7, 1941
Pearl Harbor. The United States enters the war and war orders explode.
April 1942
The War Manpower Commission is created to manage the nation’s workforce.
Nov. 1942
War Labor Board General Order 16 allows equal pay for women doing the same work as men.
Feb. 1943
J. Howard Miller’s “We Can Do It!” poster is displayed in Westinghouse plants.
1943
Kay Kyser’s recording makes “Rosie the Riveter” a hit song.
May 29, 1943
Norman Rockwell’s Rosie appears on the cover of The Saturday Evening Post.
1943
Lanham Act money begins paying for child care centers for working mothers; Kaiser opens 24-hour centers in Portland in November.
1944
Women’s employment peaks; about 18 million women are working, a third of the labor force.
Aug.–Sept. 1945
Japan surrenders. War contracts are canceled and hundreds of thousands of women are laid off within weeks.
1946
Federal child care funding ends and most centers close.
1963
The Equal Pay Act makes it illegal to pay women less than men for the same work.
2000
Rosie the Riveter WWII Home Front National Historical Park is established in Richmond, California.
People

Faces of the home front

Portrait of Eleanor Roosevelt
Eleanor Roosevelt
1884–1962
First Lady

Toured war plants, pressed for childcare and fair treatment of women and Black workers, and used her newspaper column to praise women war workers.

Portrait of Henry J. Kaiser
Henry J. Kaiser
1882–1967
Shipbuilder

His yards built about 1,500 ships. He hired women in huge numbers and created 24-hour child centers and the health plan that became Kaiser Permanente.

A wartime riveter at the Vultee plant, 1943
Rose Will Monroe
1920–1997
Riveter at Willow Run

A widowed mother from Kentucky who riveted B-24 and B-29 bombers at Willow Run and starred as a real-life Rosie in a promotional film. (Photo: a riveter at Vultee, 1943.)

We Can Do It! poster, 1943
Naomi Parker Fraley
1921–2018
Machinist at NAS Alameda

Worked a lathe at Naval Air Station Alameda in 1942. A wartime photo of her in a polka-dot bandana is believed to have inspired Miller’s poster. (Image: the poster.)

After the war

Layoffs, the 1950s and a lasting legacy

When the war ended in 1945, war contracts were canceled almost overnight. Returning veterans had the legal right to their old jobs, and many employers simply fired women. Within a year, about two million women had left factory work, some gladly, many not. Surveys taken during the war showed most women war workers wanted to keep working.

Yet the change did not reverse. Many women moved into office, sales and service work, and the share of women in the workforce kept rising through the 1950s and beyond. The daughters of the Rosies grew up knowing their mothers had built bombers and ships. That memory helped fuel the women’s movement of the 1960s and laws such as the Equal Pay Act of 1963.

Remembering Rosie

Today the Rosie the Riveter WWII Home Front National Historical Park in Richmond, California, tells their story on the site of the Kaiser shipyards, and the “We Can Do It!” poster is one of the most recognized images in America.

Back home
From the assembly line to the suburbs
Magazines and ads soon celebrated the housewife again, but millions of women kept their paychecks, and by 1960 more women worked outside the home than at the height of the war.
Visit
Rosie the Riveter National Historical Park
Richmond, California. Exhibits, oral histories from real Rosies, and the shipyard where Liberty ships were built in record time.
See the whole war

World War II hub

Explore the battles, commanders and weapons of the war that these women helped arm, from Pearl Harbor to Normandy.

Go deeper

Books and sources